RACH’S GOOD EATS

For Rachel, the laid-back founder of Rach’s Good Eats, I had the chance to work on a fresh new look that’s as chill and approachable as she is. Rachel is all about discovering gluten-free and healthy spots, bringing her unique taste to her reviews with a relaxed, skateboarding-inspired vibe.

Our project focused on:

• Logo Refresh: We modernized her logo to capture that easygoing feel with clean, cool lines.
• Color Palette Update: A mellow palette that vibes with Rachel’s relaxed aesthetic and ties into the natural tones of healthy eats.
• Icon and Font Updates: New icons and fonts keep things fresh and on-brand, with a blend of casual and approachable styles.

This revamp brings out Rach’s Good Eats personality—a reflection of Rachel’s laid-back lifestyle and dedication to her community of food lovers seeking delicious, healthy options.